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freelancenter postcard direct mail promotion freelancenter postcard direct mail promotion
It could be argued that Freelancenter begat an industry. Weekends and holidays often spurred the need for freelancers on ad agency projects that couldn't wait for Monday. So we promoted business on weekends and holidays when it was hard for agencies to find people. "Lovers" was lettered by Carmine Vecchio. freelancenter postcard direct mail tabloid newspaper promotion
freelancenter postcard direct mail
We also promoted Freelancenter with parties (see above invitation), with lectures by industry notables like Walter Kaprielian, and with a 24-page tabloid featuring many of our artists, from A to Z. On the right is the N page.

Eventually I decided that I much preferred fulltime design and art direction to managing bank loans, personnel, p&l statements, and to arriving at dawn (via bicycle during a subway strike).